Vision
Eastridge worked with Horn & Stronach to develop a ‘dealer portal’ application which allowed the heavy truck dealers in North America to customize and layout marketing flyers through a secure web portal. Today the program has grown to include two separate truck brands as well as a personalized URL (PURL) feature that targets the largest and most active truck dealers.
This program was kicked off in 2004. Eastridge has been supporting Horn & Stronach quarterly every year since the program started with major system feature enhancement every one to two years.
Architecture
This custom web application is built on Windows Server with ASP .NET and SQL Server 2008. Currently the application is hosted with a mechanism for uploading the current product SKU, descriptions, and pricing before each quarterly flyer is produced.